| Keep this in mind the next time you face a volley
of angry words:
- Ask what the problem is, and immediately agree with the person
that he has the right to feel upset for what happened. Respect
for his situation calms the customer down.
- Don't take his angry words personally. He is mad about the
service of the company, not at you as a person.
- Apologizing for the inconvenience would also appease the customer.
However, bear in mind not to blame nor defend anybody responsible
for the problem because it will only remind him of his frustration
with the service. Just recognize the problem, and then offer solutions
and alternatives. Telling the customer bluntly what he is asking
is "unacceptable" will again anger him, much more if you make
excuses and explanations as to why his ideas are unworkable. Focus
on what can be done instead.
Surveys show that only a very minimal number of customers
complains, the rest simply find another company to do business with.
But the bitter pill sinks in once these disgruntled customers tell
their friends about their disappointing experience with the company,
and their friends pass it also to their other friends. Bad reputation
with one frustrated customer might cost you ten potential clients!
As you can figure out, difficult customers can make or
break your business or career. So instead of thinking up excuses,
why not invest on good customer relations, and good service as well?
After all, if the service were good there would be nothing to complain
about
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